💸🔥From £377 to £507 — until I hit cancel and somehow got it for £302. This isn’t a story about customer service. It’s a story about how doing nothing costs everything.

🧾 Welcome to the Subscription Shakedown, Where Loyalty Is for Losers

Let’s break this down like a shady roadside mechanic reading from a golden clipboard:

Year One: £377.

British Gas says: “Peace of mind, dear customer. For just under four hundred quid, your boiler will be tucked in at night.”

You think, Sure, why not? Predictability is sexy.

Year Two: £507.

British Gas now says: “Because… reasons.”

No catastrophe. No extra callouts. Just a 34% price leap, like your boiler’s secretly heating a Buckingham Palace sauna. 👑🔥

What changed? Absolutely nothing. Except British Gas quietly assuming you’re asleep at the wheel — or too polite to say hell no.

So what happens when you finally do what they hope you won’t?

You cancel. No hissy fits. No threats. Just ✨goodbye✨.

Suddenly, as if by magic, you’re a “new” customer again — and hey, look at that! £302 for the same damn cover.

Let’s spell this out:

Stay Loyal: £507

Click Cancel: £302

The Audacity: Boundless

This isn’t a pricing policy. It’s a behavioural trap. A corporate psychology experiment where your apathy is their profit margin. 🧠💰

Forget loyalty. The real power move is disloyalty — and your reward? £205 in your pocket and the smug satisfaction of knowing you beat them at their own game.

🔥 Challenges 🔥

When did convenience become a euphemism for quiet daylight robbery?

Why are we still rewarding companies for hoping we’re too busy, tired, or polite to call their bluff?

Drop your thoughts, horror stories, or sarcastic boiler puns in the comments.

Not just Facebook — go full keyboard warrior on the blog. We want the fury. The eye-rolls. The righteous rage. 💬🔥

👇 Cancel, compare, comment. Then share this with someone still paying full price out of “habit.”

The best rants will be published in our next issue. 📝🔥

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Ian McEwan

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